/* Nashville Rodent Control — "Music City Red"
   Design direction: bold red/black/white local-service look inspired by the
   Frontline reference. Light base, heavy display type, oversized red tap-to-call.
   Distinct from Memphis (navy blueprint) and Cleveland (dark Night Shift). */

@import url('https://fonts.googleapis.com/css2?family=Archivo+Black&family=Barlow+Condensed:wght@500;600;700&family=Inter:ital,wght@0,400;0,500;0,600;0,700;1,400&display=swap');

:root{
  --ink:#171717;
  --charcoal:#1E1E20;
  --charcoal-2:#2B2B2E;
  --red:#D2231E;
  --red-d:#A8140F;
  --red-ink:#7A0F0B;
  --white:#ffffff;
  --paper:#F5F4F1;
  --cream:#FBFAF7;
  --line:#E4E1D9;
  --muted:#61646B;
  --shadow:0 14px 34px rgba(23,23,23,.16);
  --shadow-sm:0 6px 18px rgba(23,23,23,.10);
  --wrap:1160px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--white);color:var(--ink);
  font-family:"Inter",system-ui,-apple-system,Segoe UI,Roboto,Helvetica,Arial,sans-serif;
  font-size:17px;line-height:1.65;-webkit-font-smoothing:antialiased}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 22px}
img{max-width:100%;height:auto;display:block}
a{color:var(--red-d);text-decoration:none}
a:hover{text-decoration:underline}

h1,h2,h3{font-family:"Archivo Black","Arial Black",sans-serif;font-weight:400;line-height:1.02;letter-spacing:-.01em;margin:0 0 .4em;color:var(--ink);text-transform:uppercase}
h1{font-size:clamp(2.3rem,5.6vw,3.7rem)}
h2{font-size:clamp(1.8rem,4vw,2.7rem)}
h3{font-size:1.28rem;letter-spacing:0}
p{margin:0 0 1.05em}
.lead{font-size:1.2rem;line-height:1.55;font-weight:400}
strong{font-weight:700}

.kicker{font-family:"Barlow Condensed",sans-serif;font-size:.98rem;letter-spacing:.16em;text-transform:uppercase;color:var(--red-d);font-weight:700;display:inline-block;margin-bottom:.7em}

.btn{display:inline-flex;align-items:center;gap:.55em;font-family:"Barlow Condensed",sans-serif;font-weight:700;font-size:1.28rem;text-transform:uppercase;letter-spacing:.03em;
  padding:.62em 1.35em;border-radius:5px;border:2px solid transparent;cursor:pointer;line-height:1}
.btn svg{width:21px;height:21px}
.btn-call{background:var(--red);color:#fff;box-shadow:var(--shadow-sm)}
.btn-call:hover{background:var(--red-d);color:#fff;text-decoration:none}
.btn-outline{background:transparent;color:var(--ink);border-color:var(--ink)}
.btn-outline:hover{background:var(--ink);color:#fff;text-decoration:none}
.btn-ghost{background:#fff;color:var(--red-d);border-color:#fff}
.btn-ghost:hover{background:transparent;color:#fff;border-color:#fff;text-decoration:none}

/* utility strip (Frontline top bar) */
.utility{background:var(--charcoal);color:#CFCFD2;font-size:.86rem}
.utility .wrap{display:flex;justify-content:space-between;align-items:center;gap:14px;padding:8px 22px;flex-wrap:wrap}
.utility .u-left{display:flex;gap:18px;align-items:center;flex-wrap:wrap}
.utility .u-left span{display:inline-flex;align-items:center;gap:.45em;font-family:"Barlow Condensed",sans-serif;letter-spacing:.04em;font-size:.98rem;text-transform:uppercase}
.utility svg{width:15px;height:15px;color:var(--red)}
.utility .u-call{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.03em;font-size:1.06rem;color:#fff;font-weight:700;display:inline-flex;align-items:center;gap:.5em}
.utility .u-call b{color:var(--red);font-weight:700}
.utility .u-call:hover{text-decoration:none}
.utility .u-call svg{color:#fff}

/* header */
.site-header{position:sticky;top:0;z-index:40;background:#fff;border-bottom:1px solid var(--line);box-shadow:var(--shadow-sm)}
.nav{display:flex;align-items:center;justify-content:space-between;gap:18px;padding-top:12px;padding-bottom:12px}
.brand{display:flex;align-items:center;gap:12px;color:var(--ink)}
.brand:hover{text-decoration:none}
.brand .mark{width:46px;height:46px;flex:none}
.brand .wordmark{font-family:"Archivo Black",sans-serif;line-height:.92;font-size:1.28rem;letter-spacing:-.01em;text-transform:uppercase}
.brand .wordmark em{font-style:normal;color:var(--red)}
.brand .wordmark small{display:block;font-family:"Barlow Condensed",sans-serif;font-size:.72rem;letter-spacing:.16em;color:var(--muted);font-weight:600;margin-top:3px;text-transform:uppercase}
.nav-links{display:flex;align-items:center;gap:19px}
.nav-links>a,.has-sub>.sub-toggle{font-weight:600;color:var(--ink);font-size:.96rem;cursor:pointer}
.nav-links>a:hover{color:var(--red-d);text-decoration:none}
.has-sub{position:relative}
.has-sub .submenu{position:absolute;top:150%;left:-12px;background:#fff;border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);padding:8px;min-width:260px;display:none;flex-direction:column}
.has-sub:hover .submenu,.has-sub:focus-within .submenu{display:flex}
.submenu a{padding:9px 12px;border-radius:5px;font-weight:600;font-size:.92rem;color:var(--ink)}
.submenu a:hover{background:var(--paper);color:var(--red-d);text-decoration:none}
.nav-call{display:inline-flex;align-items:center;gap:.5em;background:var(--red);color:#fff !important;font-weight:700;padding:.55em 1.1em;border-radius:5px;font-family:"Barlow Condensed",sans-serif;font-size:1.18rem;text-transform:uppercase;letter-spacing:.02em}
.nav-call:hover{background:var(--red-d);color:#fff !important;text-decoration:none}
.nav-call svg{width:18px;height:18px}
.menu-toggle{display:none;background:none;border:0;color:var(--ink);cursor:pointer}
.menu-toggle svg{width:32px;height:32px}

section{padding:66px 0}
.section-head{max-width:730px;margin-bottom:34px}
.section-head.center{margin-left:auto;margin-right:auto;text-align:center}
.bg-paper{background:var(--paper)}
.bg-dark{background:var(--charcoal);color:#D6D6D9}
.bg-dark h1,.bg-dark h2,.bg-dark h3{color:#fff}
.bg-dark .kicker{color:#ff6b64}
.bg-dark a{color:#fff;text-decoration:underline}

/* hero */
.hero{position:relative;background:var(--cream);overflow:hidden;border-bottom:5px solid var(--red)}
.hero::before{content:"";position:absolute;top:0;left:0;width:46%;height:100%;
  background:linear-gradient(120deg,#fdeceb 0%,#faf6f2 70%);
  clip-path:polygon(0 0,100% 0,72% 100%,0 100%);z-index:0}
.hero .wrap{position:relative;z-index:1;padding-top:52px;padding-bottom:56px}
.hero-grid{display:grid;grid-template-columns:1.07fr .93fr;gap:44px;align-items:center}
.hero h1{margin-bottom:.25em}
.hero h1 em{font-style:normal;color:var(--red)}
.hero .subhead{font-family:"Archivo Black",sans-serif;text-transform:uppercase;font-size:clamp(1.05rem,2.2vw,1.4rem);line-height:1.1;color:var(--ink);margin-bottom:.55em}
.hero .subhead em{font-style:normal;color:var(--red)}
.hero .lead{color:#3a3a3d;max-width:46ch;margin-bottom:1.25em}
.hero-cta{display:flex;flex-wrap:wrap;gap:13px;align-items:center;margin-bottom:1.3em}
.tapline{font-family:"Barlow Condensed",sans-serif;font-size:1.02rem;text-transform:uppercase;letter-spacing:.04em;color:var(--muted)}
.creds{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:10px 22px}
.creds li{display:flex;align-items:center;gap:.5em;font-weight:600;font-size:.93rem;color:var(--ink)}
.creds svg{width:20px;height:20px;color:var(--red)}
.hero-art{position:relative;border-radius:12px;overflow:hidden;background:#eee;box-shadow:var(--shadow);border:4px solid #fff;outline:1px solid var(--line)}
.hero-art::after{content:"";position:absolute;left:0;bottom:0;width:100%;height:6px;background:var(--red)}
.hero-art img{display:block;width:100%;height:auto;aspect-ratio:4/3;object-fit:cover}

/* floating call bar under hero (signature) */
.callbar-wrap{position:relative;z-index:2;margin-top:-30px}
.callbar{background:var(--charcoal);color:#fff;border-radius:12px;box-shadow:var(--shadow);
  display:flex;align-items:center;justify-content:space-between;gap:20px;padding:20px 30px;flex-wrap:wrap;
  border-left:6px solid var(--red)}
.callbar .cb-copy h2{color:#fff;font-size:1.5rem;margin:0 0 .15em}
.callbar .cb-copy p{margin:0;color:#B9B9BD;font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.05em;font-size:1.02rem}
.callbar .cb-num{font-family:"Archivo Black",sans-serif;font-size:clamp(1.5rem,3vw,2.05rem);color:#fff;letter-spacing:-.01em;white-space:nowrap}
.callbar .cb-num a{color:#fff}
.callbar .cb-num a:hover{color:#ff6b64;text-decoration:none}

/* trust strip (Frontline badge row, connector-safe) */
.trust{background:#fff;border-bottom:1px solid var(--line)}
.trust .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;padding:22px}
.trust .t-item{display:flex;align-items:center;gap:11px;padding:6px 10px}
.trust .t-item svg{width:30px;height:30px;color:var(--red);flex:none}
.trust .t-item b{display:block;font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;font-size:1.12rem;letter-spacing:.02em;line-height:1.05;color:var(--ink)}
.trust .t-item span{font-size:.82rem;color:var(--muted);line-height:1.3}

/* intro two-column with call card (Frontline form area) */
.intro-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:40px;align-items:start}
.feature-blocks{margin-top:26px;display:grid;gap:14px}
.fb{display:flex;gap:15px;align-items:flex-start;background:var(--cream);border:1px solid var(--line);border-radius:10px;padding:16px 18px;border-left:4px solid var(--red)}
.fb svg{width:30px;height:30px;color:var(--red);flex:none;margin-top:2px}
.fb h3{font-family:"Archivo Black",sans-serif;font-size:1.05rem;margin:0 0 .2em}
.fb p{margin:0;font-size:.92rem;color:var(--muted);line-height:1.5}

.callcard{background:var(--charcoal);color:#D6D6D9;border-radius:12px;box-shadow:var(--shadow);overflow:hidden;position:sticky;top:96px}
.callcard .cc-top{background:var(--red);color:#fff;padding:16px 24px;text-align:center}
.callcard .cc-top b{font-family:"Archivo Black",sans-serif;text-transform:uppercase;font-size:1.2rem;letter-spacing:.01em}
.callcard .cc-body{padding:24px}
.callcard .cc-num{font-family:"Archivo Black",sans-serif;font-size:2.1rem;color:#fff;text-align:center;letter-spacing:-.02em;margin:.1em 0 .35em}
.callcard .cc-num a{color:#fff}
.callcard .cc-num a:hover{color:#ff6b64;text-decoration:none}
.callcard .cc-body p{text-align:center;color:#B9B9BD;font-size:.95rem}
.callcard ul{list-style:none;padding:0;margin:14px 0 18px}
.callcard li{display:flex;align-items:flex-start;gap:.55em;padding:7px 0;border-bottom:1px solid #34343a;font-size:.93rem;color:#D6D6D9}
.callcard li:last-child{border-bottom:0}
.callcard li svg{width:18px;height:18px;color:var(--red);flex:none;margin-top:3px}
.callcard .cc-hours{text-align:center;font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.06em;color:#8b8b90;font-size:.95rem;margin:12px 0 0}

/* service cards */
.svc-rows{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.svc-row{display:flex;gap:16px;align-items:center;background:#fff;border:1px solid var(--line);border-radius:10px;padding:14px;transition:box-shadow .15s,transform .15s;box-shadow:var(--shadow-sm)}
.svc-row:hover{box-shadow:var(--shadow);transform:translateY(-2px);text-decoration:none}
.svc-row img{width:110px;height:88px;object-fit:cover;border-radius:7px;flex:none;background:var(--paper)}
.svc-row h3{margin:0 0 .15em;font-size:1.18rem;color:var(--ink);font-family:"Archivo Black",sans-serif}
.svc-row p{margin:0;font-size:.88rem;color:var(--muted);line-height:1.45}
.svc-row .more{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;font-size:.92rem;letter-spacing:.05em;color:var(--red-d);font-weight:700;margin-top:.4em;display:inline-block}

/* entry-point checklist (signature) */
.checklist{display:grid;grid-template-columns:1fr 1fr;gap:0;border:1px solid var(--line);border-radius:12px;background:#fff;overflow:hidden;box-shadow:var(--shadow-sm)}
.checklist .row{display:flex;gap:14px;align-items:flex-start;padding:18px 20px;border-bottom:1px solid var(--line)}
.checklist .row:nth-child(odd){border-right:1px solid var(--line)}
.checklist .tag{font-family:"Barlow Condensed",sans-serif;font-size:.82rem;font-weight:700;letter-spacing:.04em;color:#fff;background:var(--red);padding:.28em .5em;border-radius:4px;white-space:nowrap;margin-top:2px}
.checklist .row h3{font-size:1.04rem;margin:0 0 .2em;font-family:"Inter",sans-serif;font-weight:700;letter-spacing:0;text-transform:none}
.checklist .row p{margin:0;font-size:.9rem;color:var(--muted);line-height:1.5}

/* steps 01-04 */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.step{background:#fff;border:1px solid var(--line);border-radius:10px;padding:24px 20px;position:relative;box-shadow:var(--shadow-sm)}
.step .n{font-family:"Archivo Black",sans-serif;font-size:2.2rem;color:var(--red);line-height:1;opacity:.9}
.step .lbl{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);font-size:.85rem;font-weight:700;margin-top:2px}
.step h3{margin:.5em 0 .3em;font-size:1.2rem;font-family:"Archivo Black",sans-serif}
.step p{margin:0;color:var(--muted);font-size:.92rem;line-height:1.5}

/* offer / coupon band (Frontline bundle module, connector-safe) */
.offer{background:var(--charcoal);color:#fff}
.offer .wrap{display:flex;align-items:center;justify-content:center;padding:16px 22px}
.coupon{width:100%;max-width:900px;border:2px dashed var(--red);border-radius:14px;background:#26262a;
  display:flex;align-items:center;justify-content:space-between;gap:24px;padding:26px 34px;flex-wrap:wrap}
.coupon .c-left{max-width:520px}
.coupon .c-tag{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.12em;color:#ff6b64;font-weight:700;font-size:1rem}
.coupon h2{color:#fff;font-size:1.75rem;margin:.1em 0 .25em}
.coupon p{margin:0;color:#B9B9BD;font-size:.95rem}
.coupon .c-cta{text-align:center;flex:none}
.coupon .c-cta .num{font-family:"Archivo Black",sans-serif;font-size:1.7rem;color:#fff;margin-bottom:8px;letter-spacing:-.02em}
.coupon .c-cta .num a{color:#fff}

/* feature + panel */
.feature{display:grid;grid-template-columns:1.1fr .9fr;gap:40px;align-items:start}
.checks{list-style:none;padding:0;margin:.5em 0 0}
.checks li{position:relative;padding-left:32px;margin-bottom:.75em;font-weight:500}
.checks li::before{content:"";position:absolute;left:0;top:2px;width:21px;height:21px;border-radius:4px;background:var(--red);
  -webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M20 6 9 17l-5-5'/%3E%3C/svg%3E") center/14px no-repeat;
  mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M20 6 9 17l-5-5'/%3E%3C/svg%3E") center/14px no-repeat}
.panel{background:var(--charcoal);color:#D6D6D9;border-radius:12px;padding:30px 28px;border-top:4px solid var(--red);box-shadow:var(--shadow-sm)}
.panel h3{color:#fff;font-family:"Archivo Black",sans-serif}
.panel p{color:#B9B9BD}

/* area grid */
.area-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.area-card{background:#fff;border:1px solid var(--line);border-radius:10px;padding:22px 24px;box-shadow:var(--shadow-sm);border-top:3px solid var(--red)}
.area-card h3{font-size:1.22rem;margin-bottom:.2em;font-family:"Archivo Black",sans-serif}
.area-card p{margin:0 0 .7em;font-size:.9rem;color:var(--muted)}
.more{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;font-size:.92rem;letter-spacing:.05em;color:var(--red-d);font-weight:700}

/* prose */
.prose{max-width:780px}
.prose h2{margin-top:1.1em}
.prose ul{padding-left:1.2em}
.prose li{margin-bottom:.55em}

/* faq */
.faq details{border:1px solid var(--line);border-radius:8px;background:#fff;margin-bottom:10px;overflow:hidden;box-shadow:var(--shadow-sm)}
.faq summary{cursor:pointer;padding:17px 20px;font-weight:700;font-size:1.04rem;list-style:none;display:flex;justify-content:space-between;gap:12px;align-items:center}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-family:"Archivo Black",sans-serif;color:var(--red);font-size:1.35rem;line-height:1}
.faq details[open] summary::after{content:"\2212"}
.faq details[open] summary{border-bottom:1px solid var(--line)}
.faq .ans{padding:15px 20px 5px;color:#33343a}
.faq .ans p{margin-bottom:.8em}

/* crumbs */
.crumbs{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;font-size:.92rem;letter-spacing:.05em;color:var(--muted);padding:18px 0 0}
.crumbs a{color:var(--muted)}
.crumbs a:hover{color:var(--red-d)}

/* cta band */
.callband{background:var(--red);color:#fff;text-align:center}
.callband h2{color:#fff}
.callband .num{font-family:"Archivo Black",sans-serif;font-size:clamp(2.4rem,7vw,3.6rem);line-height:1;margin:.05em 0 .12em;letter-spacing:-.02em}
.callband .num a{color:#fff}
.callband .num a:hover{text-decoration:none}
.callband p{color:#ffd9d7;font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.05em;font-size:1.02rem}

/* footer */
.site-footer{background:var(--charcoal);color:#A6A6AC;font-size:.93rem}
.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:34px;padding-top:54px;padding-bottom:28px}
.site-footer h4{font-family:"Archivo Black",sans-serif;letter-spacing:0;color:#fff;font-size:1.12rem;margin:0 0 14px;text-transform:uppercase}
.site-footer ul{list-style:none;padding:0;margin:0}
.site-footer li{margin-bottom:9px}
.site-footer a{color:#A6A6AC}
.site-footer a:hover{color:#fff}
.footer-call{display:inline-flex;align-items:center;gap:.5em;color:#fff !important;font-family:"Archivo Black",sans-serif;font-size:1.35rem;margin-top:8px;letter-spacing:-.01em}
.footer-call svg{width:20px;height:20px;color:var(--red)}
.footer-bottom{border-top:1px solid #34343a;padding:22px 0 84px}
.disclaimer{font-size:.8rem;color:#77777d;line-height:1.6;margin-bottom:14px}
.copyright{font-size:.82rem;color:#77777d}

/* sticky mobile call bar */
.mobile-call{display:none;position:fixed;left:0;right:0;bottom:0;z-index:60;background:var(--red);color:#fff;
  text-align:center;font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;font-weight:700;font-size:1.3rem;letter-spacing:.03em;padding:14px;align-items:center;justify-content:center;gap:.55em;box-shadow:0 -4px 16px rgba(0,0,0,.25)}
.mobile-call svg{width:22px;height:22px}

@media(max-width:900px){
  .hero-grid,.feature,.intro-grid{grid-template-columns:1fr}
  .hero-art{order:2;max-width:560px}
  .hero::before{width:100%;clip-path:none;opacity:.5}
  .callcard{position:static}
  .steps{grid-template-columns:1fr 1fr}
  .trust .wrap{grid-template-columns:1fr 1fr}
  .svc-rows,.area-grid{grid-template-columns:1fr}
  .footer-grid{grid-template-columns:1fr 1fr}
  .callbar{justify-content:center;text-align:center}
}
@media(max-width:760px){
  body{font-size:16px}
  section{padding:48px 0}
  .menu-toggle{display:block}
  .nav-links{position:absolute;top:100%;left:0;right:0;background:#fff;border-bottom:1px solid var(--line);
    flex-direction:column;align-items:stretch;gap:0;padding:8px 22px 16px;display:none;box-shadow:var(--shadow)}
  .nav-links.open{display:flex}
  .nav-links>a,.has-sub>.sub-toggle{padding:12px 0;border-bottom:1px solid var(--line)}
  .has-sub .submenu{position:static;display:flex;box-shadow:none;border:0;padding:0 0 8px 12px;min-width:0}
  .nav-call{justify-content:center;margin-top:10px}
  .mobile-call{display:flex}
  .steps,.checklist{grid-template-columns:1fr}
  .checklist .row:nth-child(odd){border-right:0}
  .hero .wrap{padding-top:32px;padding-bottom:38px}
  .hero-cta{flex-direction:column;align-items:stretch}
  .hero-cta .btn{justify-content:center}
  .callbar-wrap{margin-top:22px}
  .coupon{flex-direction:column;text-align:center}
  .utility .wrap{flex-direction:column;align-items:center;gap:7px;padding-top:10px;padding-bottom:10px}
  .utility .u-left{flex-direction:column;align-items:center;gap:7px}
}
@media(max-width:440px){
  .area-grid,.footer-grid,.trust .wrap{grid-template-columns:1fr}
}